Kirkkonummi Municipality develops means of sustainable mobility within the community and encourages people to try alternative ways to get around. In order to be recognizable and support a uniform message, a purpose-built sustainable mobility brand was developed together with the client.
The brand core was defined jointly with the client to form the conceptual brand basis for building a visual identity. The brand needs to address current and potential Kirkkonummi residents alike, which placed emphasis in safety, easiness, freshness and healthy colours. Three alternative visual concepts were developed.
- Description:Sustainable mobility brand
- Year of completion:2019
- Customer:Kirkkonummi municipality
- Services:Graphic design, branding